4 thoughts on “Branding the Famous: Walt Disney Collection by Drexel Heritage”

  1. I see a lot of art deco influence there, which I love. I imagine the Disney name will only inflate the price tag, but the pieces are gorgeous, as you would expect.

    Such a refreshing change from some of the tacky furniture they make for kids…

  2. I agree, Jinxy, about the art deco. And, yes, I think as with any of these named furniture lines, there’s a certain amount of price inflation. On the other hand, if I were in the position to license either my own name, or someone elses, I’d certainly want the product to live up to a certain quality standard. It’s part of the reason why I started this series of posts – to explore the branding of famous names or ideas and how the finished product reflects the inspiration.

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