But Raspberry Blush IS Benjamin Moore’s Color of the Year / COTY for 2023. And I am here for it! I guess I prefer a more declarative color of the year.
“Never a backdrop, Raspberry Blush is the definition of charismatic color. This unapologetic shade of red orange had us thinking: bold, bolder, boldest. This sentiment flows through the rest of the palette as we immerse ourselves in hues that make a statement. Inspired by an artist’s desire to communicate through color, shape, and sound, Color Trends 2023 was built to envelop you in vivacious color. ”
There’s even a sound track!
“To commemorate this year’s selection, Benjamin Moore partnered with electro-funk duo Chromeo to underscore the upbeat and optimistic tone of the palette and the dynamic role color plays in self-expression—much like music.”
Raspberry Blush: Chromeo & Color of the Year 2023 | Benjamin Moore from Meredith Kinsman on Vimeo.
Joie de Vivre: A vivacious shade of coral tinged with pink, Raspberry Blush enlivens the senses with an electric optimism.
Raspberry Blush is also a Color of the Year I can get behind. After the drab and muddy Sherwin-Williams Redend Point and Behr Paint’s well-named Blank Canvas, Raspberry Blush comes streaking in to add vigor and boldness to the color palette.
Raspberry Blush is really a coral color, not raspberry. And it’s certainly not blushing.

The Benjamin Moore 2023 Color Trends palette from which Raspberry Blush bubbled to the top of the heap is actually not dissimilar to Behr’s and Sherwin-Williams overall trend palettes.
Benjamin Moore:
“Our Color Trends 2023 palette was chosen for its distinct presence and personality. Each of these eight confident hues offer inspiration and creativity, while encouraging a push beyond the traditional to experience truly exceptional color. Bring individuality to your space and discover the transformative power of paint with sumptuous hues inspired by the bold strokes of modern art, the natural changes that occur in metal overtime, and the desire to express ourselves through color.”
Behr:
Sherwin-Williams:
Clearly, Benjamin Moore is feeling optimistic (or are putting on a happy face), Behr is feeling calm, and Sherwin-Williams is feeling pretty blah – to my eyes.
This McLaurin & Piercy key art to their Spice Market collection continues to feel very much on-point.
So, which do you prefer? Raspberry Blush is a winner for me – but I will say that I doubt I’d want to be in a whole room painted in this color. It would make a great accent wall, or I can so imagine a lush velvet in this color on a chair or sofa. It also plays surprisingly well WITH Sherwin-Williams Redend Point.
You may also like:
Pantone 2016 Color of the Year – Serenity and Rose Quartz
Pantone 2018 Color of the Year – Ultra Violet
I really like this one, but anything’s is an improvement on the SW pick 🤣. I could see this in a lacquered finish for a dramatic room…I just used something similar on a home office ceiling and it’s fabulous!
A lacquered finish in this color would be amazing!
I really enjoyed reading this post. I especially appreciate that Benjamin Moore chose a color that is optimistic for the future, vs the other companies that went the “safe ” route! Great post Linda!
Thanks so much Amy!